At Annex, we’re all about results-focused B2B Marketing strategies. We want to give the Savvy Marketer a ‘leg up’ when it comes to business-to-business… whether through our markets or others. We’ve gone through a lot of different iterations of what we do to get where we are today… and we want to share it with you!

Feel free to browse our knowledge base of the latest trends and information available to help you make the most of your marketing dollars.

We’ll also be adding to this as we go so come back soon!

Boost Your B2B Marketing Game with These AI-Powered Strategies

Boost Your B2B Marketing Game with These AI-Powered Strategies Artificial Intelligence (AI) has revolutionized the way businesses operate in various industries, including B2B marketing. With its ability to analyze large amounts of data, automate tasks, and make predictions, AI has become an invaluable tool for businesses looking to enhance their marketing efforts. In this article, […]

Lead Driver

What if you could reach thousands of professionals in your target market, taking them on a journey through your expertise, products and services?

Book of Gizmos

Have you ever wanted your marketing efforts to rise above the crowd? Check out our Book of Gizmos to see what can be done to a print magazine to make your brand stand out.

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B2B Buyers and their Media

In March 2018, Magazines Canada, the national association of magazine publishers, hired researcher RKI Insights to find out more about B2B Buyers and their Media.

Video Production

Don’t let your brand miss out on the value of video! Check out our Video Production Price List as a starting point.

Display Ad Design Best Practices

Display ads offer many benefits to a business, from visibility to brand awareness. When done well they can also encourage visitors to your website and generate conversions and new sales.

Why Savvy B2B Marketers are Investing in Annex Podcast Sponsorships

Effective podcast sponsorships can drive actions on the part of the listener and get your brand in front of your industry’s key influencers. > DOWNLOAD WHITEPAPER

CASL Compliance: What is it and how does it effect Canadian B2B Marketers?

At Annex, we know the Canadian Anti-Spam Law inside and out. We’ve put together this one pager cheat sheet that shows marketers the ins and outs of this legislation. 

3 Reasons Why Email Marketing is So Effective

Download our one-pager cheat sheet and learn about why email marketing is so effective, and how a custom eBlast can help you reach a national audience and set your brand apart.

Benefits of Running a Webinar

Webinars take all of the initial funnel-steps and merge them together; they let you build trust, deliver value, and kill objections in a small period of time. Download our one-pager on the benefits of running a B2B webinar.